Tag: strategy

Campaigning against health inequity

Campaigning against health inequity

The patient advocacy battle for improved health equity has lasted for generations. Arguably, the diverse impact of Covid both globally between countries, and within specific communities, has intensified focus on the scale of health inequity.  Two major patient communities in the US, representing Diabetes and 

Eating Disorders Patient Groups Helping Each Other

Eating Disorders Patient Groups Helping Each Other

Throughout their history patient groups have had a proud tradition of supporting each other. Whether reaching across countries or therapy areas, groups have networked, united, and shared ideas and advice.  1: Getting started Setting up a new patient group can feel like a daunting leap 

Dystonia Europe: A Strategy for its App

Dystonia Europe: A Strategy for its App

Dystonia Europe – a group with a clear marketing strategy for its app Dystonia Europe was formed in 1993 as the European Dystonia Federation — the European umbrella organisation for national dystonia groups. They have a joined-up approach for marketing their disease diary app, ‘MyDystonia’: